How to Start a YouTube Channel in 2026: The Ultimate Step-by-Step Guide
By Sound Me | Updated for 2026 Practices
Starting a YouTube channel is no longer just about uploading a video and hoping for the best. In 2025, the platform has introduced AI content disclosures, new monetization tiers, and stricter verification processes that you cannot ignore.
If you are wondering, "Is it too late to start YouTube in 2025?" the answer is no—but the barrier to entry has changed. You don't need better cameras; you need a better strategy.
- The hidden "Advanced Features" setting you must enable to pin comments.
- The new AI Labeling Requirements (and how to avoid a strike).
- The exact monetization thresholds for 2025.
- How to choose a handle and niche that actually ranks.
Step 1: Create Your Google Account (The Right Way)
Most beginners make a fatal mistake here: they use their personal Gmail. Do not do this. You need a "Brand Account."
Why use a Brand Account?
A standard Google account locks the channel to your personal email. A Brand Account allows you to:
- Have a different channel name than your personal email name.
- Add managers/editors later without giving them your password.
- Run multiple channels from one login.
The Action Plan:
- Go to YouTube.com/account.
- Click on "Create a new channel" (even if you already have one).
- Enter your Brand Name. This creates a separate entity for your channel.
Step 2: Technical Setup & The "Hidden" 2026 Settings
Creating the channel is easy. Configuring it for the 2025 algorithm is where the magic happens.
1. Verify "Intermediate Features"
You cannot upload custom thumbnails or videos over 15 minutes until you do this.
- Go to YouTube Studio > Settings (Gear icon) > Channel.
- Click Feature Eligibility.
- Verify your phone number to unlock Intermediate Features.
2. Unlock "Advanced Features" (Crucial for SEO)
In 2025, you cannot put clickable links in your description or pin comments without Advanced Features.
Under the same Feature Eligibility tab, look for "Advanced Features." You can verify via:
- Video Verification: Look into your phone camera and follow the dots.
- Valid ID: Upload a photo of your passport or driver's license.
- Channel History: Wait 2 months (too slow for new channels).
Step 3: Branding That Gets Clicks
Your visual identity must be consistent across all devices.
The "Handle" (@Name)
Your handle is your unique URL (youtube.com/@YourHandle). Keep it short, memorable, and void of numbers if possible. Avoid @GamerBoy99382; aim for @GamerBoyPro.
The Banner & Logo
- Profile Picture: Use a high-contrast face (smiling) or a bold logo. Size: 800x800 px.
- Channel Banner: The "billboard" of your channel. It must include your Value Proposition and Upload Schedule.
Example text for banner: "Tech Reviews for Creatives | New Videos Every Tuesday"
Step 4: The New "AI Disclosure" Rules (2025 Update)
This is the biggest change for creators this year. When you upload a video, you will now see a section called "Altered Content."
You must check the box "Yes" if you have:
- Used AI to make a real person say something they didn't say.
- Altered footage of real events or places.
- Used AI to generate realistic-looking scenes that never happened.
What you DON'T need to disclose:
- Using ChatGPT to write your script.
- Using AI for color correction or audio noise reduction.
- Clearly unrealistic animation or beauty filters.
Step 5: Monetization Requirements 2025
Understanding the goal posts helps you score. YouTube now has two tiers of the YouTube Partner Program (YPP).
Tier 1: "Fan Funding" (Earlier Access)
Unlocks: Super Chat, Stickers, Memberships, Shopping.
- 500 Subscribers
- 3 Valid Public Uploads (last 90 days)
- AND EITHER: 3,000 Watch Hours OR 3 Million Shorts Views
Tier 2: "Ad Revenue" (The Big Money)
Unlocks: AdSense revenue from pre-roll and mid-roll ads.
- 1,000 Subscribers
- AND EITHER: 4,000 Watch Hours OR 10 Million Shorts Views
FAQ: Frequently Asked Questions
How much does it cost to start a YouTube channel?
Technically, $0. You can record, edit, and upload entirely from a smartphone. Paid tools (like fancy cameras or TubeBuddy) are optional.
Do I need to show my face?
No. "Faceless" channels (using stock footage, animation, or voiceovers) are a massive trend in 2025. However, channels with a human face typically build trust faster.
What is the best niche for 2025?
High-CPM (cost per thousand views) niches include Personal Finance, Tech Reviews, and AI Tutorials. High-growth niches include Lifestyle Vlogging and Edutainment.
Ready to upload your first video? Don't forget to read our guide on How to Write a Description That Ranks next!